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By Steve Patterson on 8/29/2011 10:49 PM
MOUNTAIN VIEW, CA - FEBRUARY 02:  Photos of Go...

Image by Getty Images via @daylife

Ever since launching Google+, Google has been getting an overwhelmingly positive feedback from current Google+ users. Though many are still beginners as to how this new social networking site works, the good thing is that you don’t need to worry about this until you get invited to join. Once you do manage to get invited however, you should immediately start learning how to use Google+ or navigate around it. To help you out, here are 5 tips to get you started with Google Plus:

By Steve Patterson on 8/24/2011 3:02 PM
Anthony Weiner

Image via Wikipedia

U.S. politicians are increasingly discovering the benefits - and perils - of social media. While Anthony Weiner's Twitter scandal - or Joe Walsh's YouTube video - might be the most publicized examples of social media backfiring, far less sordid uses of social media by politicians have nonetheless demonstrated the limitations of a public figure's ability to control his or her online image.

As more and more politicians have begun creating Facebook and Twitter pages to communicate with their constituents, a growing number of those constituents have been communicating in return and, quite often, they aren't happy. Negative political talk back seemed to hit a fever pitch during New York's recent debates in the state Senate over the state's legalization of gay marriage.

By Steve Patterson on 8/18/2011 2:56 PM
Illustration of Facebook mobile interface

Image via Wikipedia

Facebook is arguably the number one social networking site on the Internet. From personal to business to commercial pages, Facebook claims over 700,000 users around the globe. But when you're looking for a job, Facebook is the last social network in which you should focus your job hunt. You stand a better chance of finding gainful employment off a job search engine than you do off Facebook, and those odds aren't great.

If Facebook has all those users, and virtually every recruitment and social network expert states just the opposite, why is this advice valid? That's a good question, and the answer is so simple that it's often overlooked: Time. You just can't often afford the time it takes to have reasonable hope of it working for you.

By Steve Patterson on 8/9/2011 9:00 PM

Unique Selling Proposition

Let’s start discussing your small business marketing plan by taking a look at the definition of marketing itself. Marketing covers more than just advertising, which is a concept many small business owners may not understand. The most important function of marketing, arguably, is to create a unique selling proposition to the buyer, thereby making them less able to consider other options. Marketing is just as much about what you sell, as how you go about selling it.

By Steve Patterson on 8/9/2011 8:40 PM
NEW YORK - SEPTEMBER 01:  In this photo illust...

Image by Getty Images via @daylife

Do you hate being holed up in your office cubicle for hours, living pay check to pay check? Fancy working without the long commute? Try working from home. You can work as hard as you want to knowing that the more effort you put into it, the richer you make yourself, not your boss.

Here are some ideas that just about anyone can learn. Start taking control of your own life and create your own destiny with these work at home tips.

By Steve Patterson on 8/9/2011 8:21 PM
A mathematics lecture, apparently about linear...

Image via Wikipedia

With fewer jobs and more college graduates applying for them, the need to keep up with information and technological advances in your chosen field is critical, if you want to stay competitive in the job market. The challenge is to balance the time demands of work with the demands of furthering your education. Fortunately, with the advent of  online learning colleges, which offer accredited courses in virtual classrooms,   opportunities for career stability and advancement are readily available. With that in mind here’s a list of 7 smart reasons to pursue online career training.

By Steve Patterson on 8/1/2011 7:47 PM
ad - T-Mobile - Anne Hathaway lookalike Carly ...

Image by George Morris via Flickr

You have built the perfect website and it clearly offers all the services you provide. It is user friendly, has a great look and feel to it, beautiful colors, great pictures, everything anybody could want from it. All that is left to do now is have it advertised. There are an estimated 312 million websites on the web today and this number is forever growing. So how can you make sure yours is different? How do you make sure yours is the one people want to visit?

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